Registry

Registry of the .Best TLD

Best TLD Pty Ltd is the Registry Operator of the .Best Top-Level Domain — an ICANN-delegated generic top-level domain designed for those who want to showcase their best products, services, brands, ideas, lifestyle.

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What is ?

.Best is a generic top-level domain (gTLD) delegated by ICANN, the global authority for domain name management. As the official registry operator, domains.best maintains the authoritative database of all .Best domain registrations.

The .Best TLD is designed for brands, businesses, trademark owners, creators, and social media users who want a digital identity that communicates excellence and stands out in the crowded online landscape.

Every .Best domain is a premium digital asset — a namespace that instantly conveys quality, leadership, and distinction to customers and partners worldwide.

Our Mission

We exist to provide innovative organizations worldwide with a premium namespace that showcases their excellence and builds lasting credibility in the digital economy.

Through enterprise-grade DNS infrastructure, advanced security features, and strict compliance with ICANN policies, we ensure that every .Best domain holder benefits from a trusted, reliable, and globally recognized digital identity.

Our commitment extends beyond technical operations — we're building an ecosystem of excellence that connects the best businesses, creators, and innovators around the world.

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Why Choose ?

A .Best domain is more than a web address — it's a statement of excellence.

SEO Advantage

Stand out in search results with a memorable, keyword-rich domain that boosts visibility and click-through rates.

Premium Positioning

Instantly communicate quality and leadership with a domain that says you're the best.

Global Infrastructure

Enterprise-grade anycast DNS network ensuring maximum uptime and performance worldwide.

Brand Protection

Secure your brand across the .Best namespace with trademark-priority registration options.

Trusted Network

Join a community of leading brands and innovators who choose .Best for their digital identity.

ICANN Delegated

Officially delegated by ICANN as a generic top-level domain with full global recognition.

About the Registry Operator

Best TLD Pty Ltd operates as the official registry for the .Best Top-Level Domain under agreement with ICANN. Our registry services are powered by enterprise-grade infrastructure designed for security, reliability, and global accessibility.

We work exclusively with ICANN-accredited registrars to ensure that domain registration, renewal, and management processes meet the highest industry standards. Our commitment to compliance, transparency, and innovation makes .Best a trusted choice for organizations seeking a premium digital identity.

Nominated in "20 Most Innovative Companies to Watch" for pioneering digital identity solutions, we continue to evolve the .Best namespace with new features, integrations, and opportunities for domain holders.

Fact sheet

Legal name: Best TLD Pty Ltd
Trading name: domains.best (.Best TLD Registry)
Founder: Cyril Frémont
Headquarters: 1 Chifley Square, Level 9, Sydney NSW 2000, Australia
What it is: Official Registry Operator of the .Best Top-Level Domain. An ICANN-delegated gTLD built for brands, businesses, and creators worldwide.
ICANN registry agreement: Signed 19 December 2013
Delegated in the root zone: 27 February 2014
Registry services: CentralNic
Registrars: 300+ accredited registrars
Wholesale price: €15 per year, €20 from 7 January 2027 for a standard name; registrars set their own retail prices